Brookshire Grocery Co. Renews License for Price and Promotion Management Software

Tyler, Texas -- Strong results in revenue and profit — all while maintaining its price image – were key factors in Brookshire Grocery Co.'s decision to renew its license with San Carlos, Calif.-based DemandTec, a provider of consumer demand management software for retailers and CPG companies.

Earlier this year, Brookshire's implemented DemandTec software in all 154 locations, including Brookshire's, Super One, and Ole stores. "The software and services provided by DemandTec have helped us enforce our pricing rules, improve pricing decisions, and achieve goals we've set," said Brookshire c.i.o. Gary Butler.
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