E-commerce is showing great gains, but success isn’t easy. Everyone is experimenting and racing to roll out the right mix of services to make online grocery shopping work.
As you build out your own strategy, consider the booming prospects of the $69.5 billion pet care sector. It’s not just that pet care has been averaging $2.5 billion in annual growth since 1994, or that the category drives shopping trips like no other and impacts total-store sales, but that the category is also increasingly migrating online.
Here are four reasons why pet care may just be the key to your online success.