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United Fresh Readies for ‘Fresh Impact’ Tour

United Fresh will launch its fourth Summer Fresh Impact Tour on July 29, kicking off a series of 20 town halls in 15 states reaching coast-to-coast.

“We’re going to cover a lot of ground talking with industry members this summer – in both miles and the diverse topics we’ll be addressing,” said United Fresh CEO Tom Stenzel. “United Fresh Impact Tours always allow us to engage in personal discussions about challenges facing our members, from labor and immigration, to food safety, to ways to increase produce consumption. At each stop along the way, we’ll spotlight how United can help leverage the passion of individual members to make a difference for the greater industry.”

The Fresh Impact Tour will begin in the Northeast, with town hall events in New York, Massachusetts and Maine. Other town halls will be held in Pennsylvania, New Jersey, Indiana, Missouri, Kansas, Wisconsin, Minnesota and California. Throughout the tours, United leaders and staff will meet with industry members at their operations, and Stenzel will also speak to the Texas Produce Convention and the Idaho Grower Shipper Association.

The current Fresh Impact Tour schedule is as follows:

Fresh Impact New York/New England

The current Fresh Impact Tour schedule is as follows:

Fresh Impact New York/New England

July 29, Highland, NY - Town Hall Luncheon & Member Visits
Hosted by New York Apple Association and New York Apple Sales

July 30, Danvers, MA - New England Produce Council Golf Tournament Luncheon

July 31, Boston, MA - Town Hall Luncheon & Member Visits

August 1, Portland, ME - Town Hall Luncheon & Member Visits

August 2, Presque Isle, ME - Town Hall Luncheon & Member Visits
Hosted by the Maine Farmers Exchange, Maine Potato Board and Northeast Packaging Company

Fresh Impact Midwest

August 5, Poseyville, IN - Town Hall Luncheon & Member Visits
Hosted by Frey Produce

August 6, St. Louis, MO - Town Hall Luncheon & Member Visits
Hosted by Save-A-Lot

August 7, Kansas City, MO & Kansas City, KS - Town Hall Luncheon & Member Visits
Hosted by Liberty Fruit Company

August 8, San Antonio, TX
Texas Produce Convention Keynote Luncheon

Fresh Impact California

August 8, Visalia, CA - Town Hall Luncheon & Member Visits
Hosted by California Grape & Tree Fruit League and California Citrus Mutual

August 9, Salinas, CA - Town Hall Luncheon & Member Visits
Hosted by Grower-Shipper Association of Central California

Fresh Impact Wisconsin & Minnesota

August 12, Milwaukee, WI - Town Hall Luncheon & Member Visits
Hosted by Roundy’s

August 13, Stevens Point, WI - Town Hall Luncheon & Member Visits
Hosted by the Wisconsin Potato & Vegetable Association

August 15, Minneapolis – St. Paul, MN - Town Hall Luncheon & Member Visits
Hosted by C.H. Robinson Worldwide

Fresh Impact Pennsylvania & New Jersey

August 27, Ephrata, PA - Town Hall Breakfast & Member Visits
Hosted by Four Seasons Family of Companies and the Pennsylvania Vegetable Growers Association

August 27, Kennett Square, PA - Industry Reception
Hosted by American Mushroom Institute

August 28, Philadelphia, PA - Town Hall Luncheon & Member Visits
Hosted by the Philadelphia Wholesale Produce Market

August 29, Vineland, NJ - Town Hall Luncheon & Member Visits
Hosted by the New Jersey Department of Agriculture

August 30, W. Caldwell, NJ - Town Hall Luncheon & Member Visits
Hosted by RLB/Freshpro

Fresh Impact Colorado

August 26, Denver, CO - Town Hall Luncheon & Member Visits

August 28, Rocky Ford, CO - Town Hall Luncheon & Member Visits
Hosted by L & M Produce

August 30, Monte Vista, CO - Town Hall Luncheon & Member Visits
Hosted by the Colorado Potato Administrative Committee

August 30, Sun Valley, ID
Idaho Grower-Shippers Association Annual Meeting & Industry Breakfast
 

More information on Fresh Impact Tour locations, as well as town hall registration options, can be found on the United Fresh website.

Throughout the trip, members and staff will be posting updates and photos to the United Fresh Twitter and Facebook pages. Follow along online or attend a Town Hall to join in on the 2013 California Fresh Impact Tour.

For more information, contact Miriam Wolk, VP of membership & marketing, at 202-303-3410 or by email .
 

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