In the Spotlight: Sutter Home Red Blend
Offering comes in new, bold package designed to attract younger consumers
California-based Sutter Home Family Vineyards has added a new Red Blend to its extensive portfolio of wines. The new offering blends three distinct red grapes – Zinfandel, Cabernet Sauvignon and Merlot – to deliver juicy red fruit flavors, soft tannins and a velvety finish.
“According to Nielsen, within the $5 - $7 price segment, Red Blends are the drivers of growth which makes this a great opportunity for Sutter Home,” said Wendy Nyberg, the brand's VP of marketing.
Sutter Home Red Blend, which comes in a new, bold package designed to attract younger wine consumers, is available at retailers nationwide for a suggested retail price of $6.99.