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Pathmark Introduces Irradiated Beef

SAN DIEGO - SureBeam Corporation on Tuesday said its processed fresh ground beef will be sold at Pathmark Supermarkets. Pathmark joins supermarkets such as Wegmans and Lowes Foods, who introduced irradiated beef products this year.

SureBeam?s fresh ground beef is available in several case-ready product offerings.

"Pathmark's goal is to provide our customers with a wide array of healthy, great tasting fresh meat," said Jim Donald, president and CEO of Pathmark Stores. "Now, with SureBeam processing, we can offer our customers safer choices, without compromising taste or nutrition."

Similar to a microwave oven, SureBeam technology uses electricity as an energy source to irradiate and help to eliminate harmful bacteria such as e. coli, listeria, and salmonella. SureBeam processed ground beef and fruit products are already sold across the country in thousands of supermarkets, as well as by home delivery, direct mail and through food service.
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