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The Next Evolution of Incentives and Loyalty

2/23/2024

VIEW ON-DEMAND WEBINAR

 

Financial pressure and digital transformation have combined forces, resulting in consumers who are demanding savings, personalization, and inspiration. Join industry experts Pia Ostos–VP, Strategy & General Manager, CPGs at Inmar–and KC Glaser–Senior Manager, Brand Experience - Loyalty & Rewards at General Mills– as they discuss the critical role of innovation in CPG Incentives & Loyalty to keep up with increasing consumer expectations.

In this power-packed session, Pia and KC will unravel the evolution of incentives and loyalty and share how they are blazing a new trail to meet shifting consumer demand. Gain actionable insights on:

  • Metrics that matter and how to use them to make decisions
  • Navigating national versus retailer spend
  • Addressing private-label shift and trade-down behaviors
  • Multi-brand marketing
  • Personalization, Gen AI & future outlook

Don’t miss this opportunity to hear how GMI and Inmar are innovating their incentive and loyalty strategies to exceed consumer expectations while maximizing their own return!

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