Natural Grocers Adds Kombucha Taps

Natural Grocers customers in the Denver area soon will be able to purchase fresh kombucha by the growler.

The Lakewood, Colo.-based natural foods retailer is partnering with GT's Kombucha to offer taps of the fizzy, functional fermented tea beverage at three locations in Denver starting Feb. 23. Customers will be able to fill a 32- or 64-ounce growler jug with their GT's Kombucha flavor of choice, including Gingerade and Synergy Trilogy.

The taps will launch with a kickoff party on Feb. 25 that will include special deals on growlers and fills, prize drawings, kombucha mocktail samples and free reusable shopping bags.

The kombucha craze is getting even trendier as enthusiasts everywhere flock to try new brands and flavor profiles. As innovations in the kombucha world expand, aficionados of the fizzy drink are exploring new ways to customize their experience

Natural Grocers by Vitamin Cottage, Inc. has more than 3,000 employees and operates 132 stores in 19 states.