Deli / Prepared Foods

As gluten-free foods continue to gain in consumer popularity and store-shelf prominence, manufacturers are offering a wider range of products to appeal to those suffering from celiac disease or gluten sensitivity, and their families, as well as to shoppers who wish simply to reduce or eliminate their gluten intake. Following are some recently introduced offerings:

Experts at Hiller’s Markets will help parents navigate the store to find the appropriate cereals to give babies, and the best fruits and vegetables to introduce, as well as how to prepare them.

Brookshire Grocery Co.-owned and Super 1 Foods & Discount Pharmacy stores is looking to make packing a healthy school lunch easy with its “Super Fun Lunch” box value meals that are prepared and sold in the deli and are based mainly on NuVal scores.

New data shows digital coupons grew 100 percent -- with savings totaling more than $1 billion -- during the year ending June 30.

Schnuck Markets, Inc. is teaming up with a manufacturer of gluten-free foods to increase availability of such products in the St. Louis metropolitan area.

Next month, two new gluten-free SKUs are set to debut exclusively in Whole Foods Market stores nationwide.

As a way to reinforce its identification with more nutritious eating and respect for the earth, Kashi Co. has introduced two initiatives: Natural Nearby, a Web search tool providing instant access to natural goods and services, available at www.kashi.com; and the online Kashi Yearbook, which details the brand’s 25-year history and future goals.

Free-standing insert coupon activity increased 10.1 percent based on coupons dropped during the first six months of 2010 vs. the same time period a year ago, with Target, Kroger, Publix and Ralphs among the retailers in the top 10 for total pages circulated.