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Spartan Stores Reports First-Quarter Sales Increase
GRAND RAPIDS, Mich. -- Grand Rapids, Mich.-based distributor and retailer Spartan Stores, Inc. on Wednesday said net sales increased 2.3 percent to $502.0 million in its fiscal first quarter ending June 21, 2003, compared with the same period last year. -
Upcoming POPAI Studies to Gauge Advertising Effectiveness in Drug Stores
WASHINGTON -- Walgreens, CVS, Rite Aid, and Brooks Drugs have agreed to participate in upcoming studies to measure the effectiveness of in-store advertising and the placement of product displays in drug stores. The studies are being conducted by Point-of-Purchase Advertising International (POPAI), the nonprofit trade association of the at-retail marketing industry.