Lynn Petrak

Senior Editor

Author Profile

Lynn Petrak is senior editor at Progressive Grocer and a veteran of the food retailing industry with nearly 30 years of experience. Lynn is well-versed in all aspects of the industry and has also contributed to brands including Snack Food & Wholesale Bakery, Meat & Poultry, Dairy Field, Farm to Plate, Refrigerated & Frozen Foods Retailer and Store Brands. Lynn held key communications roles with dairy and beef trade associations. She has also taught journalism classes and earned a journalism degree from Northern Illinois University in 1991.

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ARTICLES BY THIS AUTHOR

4/3/2024
New Menu Development Tool Uses AI to Generate Concepts, Images
Datassential releases updated Concept Ideation solution

Lynn Petrak
4/2/2024
Save A Lot, Retail Partner Join GroceryTech Lineup
Jennifer Hopper and Gabe Disbrow to share stories of successful collaboration between service providers and store owners

Lynn Petrak
4/2/2024
Exec Transition in the Works at Tillamook County Creamery Association
Board selects new leader as President and CEO Patrick Criteser announces departure

Lynn Petrak
4/1/2024
NIQ Develops Next Evolution of CPG Insights
New Full View – Measurement platform represents expansion of xAOC information

Lynn Petrak
4/1/2024
Target Aims for Laughs With Kristen Wiig Collab
Actress reprises 'Target Lady' character to promote new paid membership program and Target Circle Week

Lynn Petrak
4/1/2024
Grocers Celebrate Earth Month
Collaborative efforts loop in suppliers, shoppers and team members on actions to protect the planet

Lynn Petrak
3/31/2024
Smart & Final Expands Extra! Banner
New store to open later this month near San Diego

Lynn Petrak
3/31/2024
Superior Grocers Ventures Beyond SoCal
Indie opens 1st location outside the state of California

Lynn Petrak
3/30/2024
EXCLUSIVE: How Dollar General Goes to Market With Store Brands
Progressive Grocer talks with SVP Jackie Li about providing more than just brand equivalents

Lynn Petrak
3/27/2024
When Will the Viral Trader Joe’s Mini Totes Come Back?
Marketing leaders dish on the wild demand during retailer’s latest podcast

Lynn Petrak