Ukrop's Introduces the 'FluGram'

RICHMOND, Va. -- Ukrop's Super Markets, Inc. here is offering a new tool to help keep its customers and their families well during flu season, working with Novartis Vaccines to offer the FluGram, an influenza vaccination gift-giving program.

The program lets customers reserve influenza vaccinations before and during the influenza season. When a flu shot is reserved and paid for ($32 each) at Ukrop's pharmacies, the purchaser will receive a FluGram gift card to present to a recipient. The gift card is redeemed when the flu shot is administered.

Earlier this month, Ukrop's launched its annual flu shot program. The company said it has ordered some 35,000 doses this year up from the 30,000 shots that its trained pharmacy personnel administered last year.

Ukrop's is holding 38 flu clinics across its locations. The chain said shoppers can schedule appointments or walk in for flu shots.
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