Sunflower Farmers Market to Open New Longmont, CO Store

Sunflower Farmers Market plans to open a new location in the Longmont, Colo. area by the end of the year, replacing a former Borders Bookstore space in the St. Vrain Centre.

The full-service grocer will be the third anchor, joining Kohl’s and PetSmart, and is expected to bring 100 jobs to the area. “Our commitment to supplying natural and organic groceries at the lowest possible price point – including locally grown produce when possible – makes us a great fit for Longmont’s health conscious, budget savvy consumers as well as the local farming community,” said Sunflower CEO, Chris Sherrell.

The 24,895 square foot store will offer a array of fresh produce including locally grown and organic options, all natural meats including sausages and gourmet burgers made daily, fresh wild caught seafood, a deli with more than 200 varieties of cheese, and a bakery offering fresh French bread and other baked goods. The new store will also feature vegetarian, gluten free and dairy free options, a value-priced private label product line, a large bulk selection including 30 varieties of coffee beans, and natural living health and wellness products including skin care, vitamins and supplements.

Each Sunflower Farmers Market distributes a location specific sale flyer each week available for preview online every Tuesday. In addition, every Wednesday the past week’s and the current week’s sale flyers overlap, doubling the number of items on sale in the store. The concept is called “Double Ad Wednesday” and has proven to be very popular with Sunflower shoppers.

Boulder, Colo.-based Sunflower Farmers Market currently operates 36 stores in eight states, including 12 stores in Colorado. The grocer also plans to open a Grand Junction store in September 2012 and a Denver location at East Colfax Avenue and Garfield Street in spring 2013.