Steve Junqueiro and Bob Lim Honored by CGA Educational Foundation

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Steve Junqueiro and Bob Lim Honored by CGA Educational Foundation


Steve Junqueiro, president and COO, Save Mart Supermarkets and Bob Lim, VP, west area sales, Kraft Foods, Inc., were inducted into the California Grocers Association Educational Foundation Hall of Achievement on June 1 during an Awards Dinner at the Hyatt Regency in CGA’s headquarters city of Sacramento, Calif.

The Foundation’s Hall of Achievement was created in 1993, and recognizes California grocery retailers and suppliers who have contributed substantially to the advancement of the grocery industry.

“We welcome these two deserving individuals into our prestigious Hall of Achievement,” said CGAEF president Ronald Fong. “Both have served the grocery industry their entire professional careers and like their Hall of Achievement peers have given back generously to the communities and industry they’ve served.”

Junqueiro has worked for Modesto, Calif.-based Save Mart for 37 years, holding operations and merchandising positions ranging from produce clerk, produce manager, produce merchandiser, produce operations supervisor, director of produce and floral, VP of operations, EVP, and his current position.

He has served on numerous advisory boards and association committees including serving as chairman of the board for the Produce Marketing Association and Produce for Better Health Foundation board of directors. He also served on the U.S. Secretary of Agriculture Fruit and Vegetable Industry advisory committee. He serves on the boards of the Food Marketing Institute and the Western Association of Food Chains.

His civic responsibilities include serving on the executive committee for the City of Hope, the board of directors of the Boy Scouts, and the Cal Poly advisory board.

Lim has worked for Kraft Foods for more than 27 years. He began his grocery career at age 18 as a courtesy clerk for Safeway Inc. In 1983, while attending the University of Southern California, he was recruited by Kraft Foods. Throughout his career with Kraft, he has held 21 different positions with 23 different bosses, has lived in six states, and moved seven times. He has served in a VP role since 2000.

His professional awards and recognition include eight Kraft Foods Sales Leadership awards, a President’s award, and the Diversity Ambassador award. He also received the National Corporate Achievement award from the Organization of Chinese Americans. In addition Bob serves as an Education Committee Advisor for the Western Michigan University Food Marketing Program, has been a guest lecturer for the USC Food Industry Marketing Program, and is a business advisory board member for the Organization of Chinese Americans.

His civic responsibilities include involvement with City of Hope, Easter Seals Northern California Chapter and the San Francisco Chinatown Youth Center.

The CGA Educational Foundation Hall of Achievement provides the food industry with the opportunity to recognize the achievements of those individuals who, through their foresight and dedication, have enhanced California’s food distribution industry.

Proceeds from the event help fund the Foundation’s college scholarship and tuition reimbursement programs. In 2010, the Foundation awarded 246 college scholarships totaling $296,500. The Foundation also disbursed more than $80,000 in tuition reimbursement.

“The Foundation appreciates the tremendous support it receives from the grocery industry,” said Fong. “Their generous donations allow the Foundation to achieve its mission of advancing the grocery industry through employee education, scholarships and industry research projects.”

For more information on the Hall of Achievement award log-on to