In the Spotlight: Tic Tac Mixers

The Tic Tac brand is delivering a new spin on its iconic mints with the launch of Tic Tac Mixers, featuring dual-flavored pills that change from one flavor to another as they melt in your mouth.

Currently available in Cherry Cola and Peach Lemonade flavors, new Tic Tac Mixers will be available beginning in late June.

“While the majority of the gum and mints category is focused on functional, breath-freshening benefits, we saw an opportunity to offer our consumers an unexpected surprise,” said Todd Midura, category director for the Tic Tac brand at Ferrero U.S.A.