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SPAR Group Names Sales and Marketing SVP

TARRYTOWN, N.Y. -- Global marketing services company SPAR Group, Inc. said yesterday that Gary Dortona has joined the company as s.v.p., sales and marketing.

Dortona assumes responsibility for the marketing and sales of SPAR Group's full line of products and services, including in-store merchandising and event staffing, the company's proprietary Demopod system, RFID, and more.

With more than 20 years of experience within the retail and retail-merchandising industry, Dortona most recently served as director, national accounts for In-Store Broadcasting Network in Salt Lake City. Previously, he held a 13-year career with News America Marketing & ActMedia in various roles with increasing responsibility, most recently as s.v.p. of Northeast sales for the advertising division and group s.v.p., divisional sales manager for the western division.

Dortona also served as a senior account executive for the Seiler/Sodehxo Corp. in Waltham, Mass., and was district manager for the E&J Gallo Winery in Modesto, Calif. Dortona began his career in sales and retail merchandising with the Procter & Gamble Co.
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