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05/06/2012

Skinnygirl Cocktails

First mixed up in reality TV personality Bethenny Frankel’s kitchen, ready-to-serve Skinnygirl Cocktails, a brand of Deerfield, Ill.-based Beam Inc., has added White Peach Margarita to its low-calorie product portfolio geared toward weight-conscious women. At just 100 calories per 4-ounce serving, the fruit-forward flavor offers the light, refreshing taste of peach, complemented by notes of silver tequila, tropical tones and lime, with a lingering finish of peach and lime. Offered at 25.4 proof, the same as the line’s original Margarita offering, yet with a sweet kick, the item comes in a 750-milliliter screw-top bottle that retails for a suggested $14.99 every day and a suggested $12.99 promotionally.

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