Safeway Expands Online Shopping Service to Seattle

PLEASANTON, Calif. -- Safeway.com, the online grocery shopping service of Safeway, Inc., on Wednesday announced the introduction of service in the Seattle metropolitan area. Customers can now go online at www.safeway.com, register, and shop for as many as 30,000 items found regularly at their nearby Safeway store.

On July 28, Safeway.com will begin delivering from five strategically positioned Safeway stores to households in 34 cities within King, Pierce and Snohomish counties. When fully implemented, following the grand opening of a sixth "pick" store in Seattle on Aug. 11, Safeway.com will cover 115 total ZIP code areas in the greater Seattle area.

With the addition of Seattle, Safeway's online services, Safeway.com and VONS.com, now serve eight markets in the western United States. Safeway's online markets include Seattle; Vancouver, Wash.; Portland; Sacramento; the San Francisco Bay Area; Los Angeles / Orange County; San Diego; and Las Vegas.

Safeway.com is offering full-service delivery in Seattle for only $6.95, 30 percent off its standard charge of $9.95. There is no minimum order size. Customers receive all Safeway Club Card discounts and can choose a two-hour delivery window that fits their schedules.

Safeway's online services are 50 percent owned by Safeway Inc. and 35 percent owned by Tesco PLC in the United Kingdom.
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