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Roche Bros. to Pilot Modiv DeliVision

Roche Bros. will pilot Modiv DeliVision, a deli queue optimization and media delivery solution that provides coordinated queue management, self-service kiosk ordering, operations analysis, and targeted promotions delivery, starting in the early summer.

"When we say Roche Bros. is a better way to shop, we prove it in every aisle, every department, with every visit you make," said Roche Bros.' director of retail information systems Jeff Dineen. "Our goal is to provide service and courtesy unequaled anywhere. We believe Modiv DeliVision will help us further enhance our customers' experience at the deli with shorter wait times during busy periods and with exciting promotions."

Additionally, Boston-based Modiv Media said yesterday that Modiv DeliVision has served its 15 millionth customer, having expanded its retail presence to over 225 stores within Stop & Shop, Giant-Landover, Giant Eagle, and Ukrop's.

In other Roche Bros. news, the Wellesley, Mass.-based grocer is reportedly unhappy about a proposal that would grant Wegmans, which is considering a move to the massive Westwood Station development in Westwood, Mass., a liquor license. The Roche Bros. store in Westwood, like all the other stores in the Boston-area town, has no liquor license, since, as owner Rick Roche told the Boston Globe, "Westwood is a dry town, so we never thought it was a possibility."

Roche is campaigning against the liquor license for Wegmans, maintaining that it gives Wegmans an unfair competitive advantage.

Town officials support the proposal, since they believe Wegmans arrival will mean jobs and tax revenue. Voters will decide on the proposal at a town meeting on Monday.

In recent years Westwood has begun to permit alcohol sales, but so far only at restaurants.
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