RILA Names VP Communications and Advocacy

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RILA Names VP Communications and Advocacy

The Retail Industry Leaders Association (RILA) has hired Jason Brewer as its VP of communications and advocacy. As part of the organization’s communications team, Brewer will promote RILA’s activities with external audiences. His last most recent position was a three-year stint as senior media manager at the National Federation of Independent Business (NFIB).

“With more than 10 years of communications and public affairs experience, Jason’s is uniquely suited for his role at RILA,” said RILA president Sandy Kennedy. He will be a strong advocate for RILA and our members.”

At NFIB, Brewer developed media and political strategies, as well as working with state and regional staff, media and lawmakers on relevant issues. Before joining that organization, He spent three years as the deputy director of communications for the Michigan Speaker of the House, where his duties included developing caucus messaging, writing speeches for the Speaker of the House, coordinating with interest groups to form effective communications coalitions on major issues before the legislature, and collaborating with policy teams to craft effective campaign strategy. Brewer has additionally provided campaign messaging and political assistance to candidates across Michigan.

Arlington, Va.-based RILA’s members include over 200 retailers, product manufacturers and service suppliers.