Price Chopper, Sunoco Roll Out 'Fuel AdvantEdge' in Lower Hudson Valley

SCHENECTADY, NY -- Price Chopper here is launching its successful "Fuel AdvantEdge" program in the New York State's Lower Hudson Valley today, in partnership with 16 local Sunoco stations.

The regional grocer is now rolling out the discount-gas initiative to its Middletown, Poughkeepsie, Vails Gate, Newburgh, and Westfall, N.Y. locations. Fuel AdvantEdge, which debuted in 2006, is already available in Watertown, N.Y.; central New York; Keene, N.H.; Worcester, Mass.; and the Hartford, Conn. area.

Fuel AdvantEdge is an ongoing, cumulative savings/reward program that gives consumers a 10-cent-per-gallon discount on gas purchases for every $50 of groceries purchased (20 cents per gallon on $100 purchased, 30 cents per gallon on $150 purchased). Unlike other reward programs, participants can accumulate their points/dollars spent across a 90-day time frame and cash in on their gas discount for up to 20 gallons at their convenience.

"What better way to reward our customers for choosing Price Chopper than by offering them great prices at the supermarket that translate to significant savings at the gas pump," said Price Chopper president and c.e.o. Neil Golub.

The family-owned Golub Corp. operates over 116 Price Chopper grocery stores in New York, Vermont, Pennsylvania, Massachusetts, Connecticut and New Hampshire. Golub's approximately 24,000 associates collectively own 51 percent of the company's privately held stock.

Philadelphia-based Sunoco, Inc. is one of the largest independent refiner-marketers in the United States.
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