New Save-A-Lot Targets Dallas Hispanic Communities

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New Save-A-Lot Targets Dallas Hispanic Communities

Supervalu’s St. Louis-based Save-A-Lot division is expanding its presence in the Dallas-Fort Worth area with the opening of a new store at 2627 W. Jefferson Blvd in the historic community of Oak Cliff.

The new store signifies Save-A-Lot’s continued commitment to providing affordable, quality groceries to Dallas residents, as well as the banner’s entry into the Hispanic grocery market. Latino customers at the new Oak Cliff location will now find many of the most popular Latino brands and ingredients on their Save-A-Lot shelves to help them make traditional dishes.

“The Dallas-Fort Worth area is one of Save-A-Lot’s most important markets,” said Andrea Wagner, VP of fresh. “We began our commitment to the Dallas area 15 years ago, and are now opening our 12th Dallas location. Save-A-Lot is committed to providing great food at great prices. We are devoted to our Dallas customers and are excited about our expansion into the Hispanic market. We have big plans for the future here.”

A number of community leaders are applauding Save-A-Lot’s expansion in the Dallas-Fort Worth area, including Dallas mayor Tom Leppert. “Save-A-Lot has been a member of the Dallas community for years, and clearly saw a great business opportunity,” noted Leppert. “Families here wanted quality, affordable food, and Save-A-Lot stepped in to fill the demand.”

To mark the store’s March 9 grand opening, Mayor Leppert and city council members will race through the aisles of the new store with help from local children from Mi Escuelita Preschool to grab groceries to benefit the “Oak Cliff Churches for Emergency Aid” (OCCEA) Food Bank, which will receive a $5,000donation from Save-A-Lot that will help them feed thousands of Oak Cliff families in need.

A division of Minneapolis-based Supervalu, Save-A-Lot operates nearly 1,200 stores in 39 states from Maine to California, serving more than 5 million shoppers each week.