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NARMS to Provide Members with Web-based Reporting Tools

STEVENS POINT, Wis. - Retail marketing execution organization The National Association for Retail Marketing Services (NARMS) has selected Computer Resource Center, LLC (CRC), one of its associate member companies, as the preferred provider for the NARMS Web-Based Reporting System for North American small and mid-size member companies.

NARMS and CRC signed a two-year partnership agreement to provide electronic reporting capabilities to retail support service companies that may be unwilling or unable to invest heavy capital amounts sometimes required to establish electronic reporting systems.

"Nearly all our 536 member companies now have access to some form of cost effective Web-based reporting system," said NARMS c.e.o. and president Dan Borschke. "This is yet another step in NARMS' ongoing effort to bring more accountability and ethical standards to the retail services industry."

NARMS member companies perform nearly $3 billion in merchandising services, sales marketing, event marketing, demonstration, and other retail services annually. The association promotes and establishes industry standards and provides critical industry research and educational information about the industry with member companies servicing such classes of trade as: grocery, drug, mass, department, home and building centers, computer and office supply, electronic, value retailers, specialty, and convenience retailers.
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