Meijer Taps HP for Online Photo Center Solution

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Meijer Taps HP for Online Photo Center Solution

08/29/2007
GRAND RAPIDS, Mich. -- Meijer, Inc. here has inked a deal with HP to provide a complete, digital HP Photo Center solution, which includes the HP Photosmart Studio and Microlab products.

Under the agreement, HP will support the 181-store supercenter retailer's launch of the complete digital, end-to-end photo center solution, which will also include Snapfish. HP will host Meijer's online photo site, including the capability to have online orders for prints and creative photo products mailed directly to a customer's home or sent to a Meijer location for fast, high-quality printing and convenient in-store pick up.

HP's deal with Meijer comes in conjunction with a $300 million global marketing campaign for the company's Print 2.0 strategy.

With over 40 different departments within each store, including pharmacies in all of its locations, Meijer operates stores in Michigan, Ohio, Indiana, Illinois, and Kentucky.