Kroger's Renews Support for Salvation Army Red Kettle Campaign

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Kroger's Renews Support for Salvation Army Red Kettle Campaign

11/21/2007
CINCINNATI -- The Kroger Co. here and its family of stores are once again supporting The Salvation Army's annual Red Kettle campaign this holiday season. Funds raised through the campaign provide services in more than 5,000 communities across the country.

The campaign also helps provide toys for children, coats for the homeless, food for the hungry and many other social services throughout the year. Approximately 83 cents of every dollar go to directly assist families in need.

In 2006, Kroger customers and associates contributed $8.1 million to The Salvation Army to fund services in their local communities.