Kroger Teams with IBM to Speed Customer Service Innovations

CINCINNATTI - The Kroger Co. here and IBM have teamed up on a new technology framework that will speed up the grocer's ability to develop and introduce new customer services throughout Kroger's network of more than 2,470 supermarkets across the country.

IBM's Store Integration Framework (SIF) will be implemented to improve the overall shopping experience of Kroger customers.

"With this initiative, we will be able to introduce innovative services quickly and seamlessly to improve our customers shopping experience," said Chris Hjelm,
Kroger's s.v.p./c.i.o. "We intend to significantly reduce development cycle times by using the open standards and techniques available through IBM's framework."

IBM's SIF provides a complete, flexible, and robust retail-optimized infrastructure to enhance store-centered processes and connect them with the enterprise, said the partners. Using IBM Store Integrator and IBM Data Integration Facility, Kroger will leverage its previous investment in IBM's SurePOS 700 POS solution and IBM SurePOS ACE for 4690 OS software.
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