Kroger Launches Digital Coupon Center

The Kroger Co. has unveiled its all-new digital coupon center, a combination of manufacturer, Kroger brand and Web-only exclusive coupons.

At, customers can load offers directly onto their Kroger Plus Cards or loyalty cards for stores Kroger operates, including City Market, Dillons, Fred Meyer, Fry’s, Jay C, King Soopers, QFC, Ralphs and Smith’s.

“This new digital coupon center makes it even easier for our customers to save money,” said Evan Anthony, VP of corporate marketing and advertising for Cincinnati-based Kroger. “Our customers asked to make online coupons easier for them to use, and we listened. The time and money they can save is just the latest way Kroger delivers more value to its customers.”

Customers visiting the site will be asked to link their Kroger Plus Card information to their account. They can select up to 150 coupons, and then click the “Load Coupons to Card” option to digitally “clip” each coupon and add them directly to their Kroger Plus Cards. Coupons will be available one hour after they’re loaded onto a customer’s card. Each digital coupon loaded to the site is subject to an expiration date, generally within six weeks of being loaded to the digital coupon center.

“The Kroger digital coupon center is a virtual one-stop savings hub,” said Andrea Deckard, a blogger at who shares her money-saving tips with readers. “The digital coupon site is easy to use and makes it easier to save. There are so many brands offered, but I’m also happy to see coupons available for Kroger items as well. I particularly like the ability to sort by category, too.”

In addition to its new-and-improved digital coupon center, Kroger provides a number of online services. Earlier this summer, Kroger launched its Summer of Savings program, which includes an instant-win sweepstakes and special summer-themed coupons for customers.

Kroger operates 2,470 supermarkets and multidepartment stores in 31 states under two dozen local banner names.


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