Increasing Grocery Revenue and Loyalty through Mobile Order Ahead Strategies
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Unlock revenue growth in your perimeter and food service departments, while also enhancing the overall experience for your customers with the convenience of Mobile Order Ahead. Many grocers are still relying on an antiquated in-store order process or utilizing their same ecommerce solution for their catering and food service business. However, the reality is that prepared food and party trays are a completely different beast than the standard ecommerce experience of adding packaged products to a shopping cart. That’s because shoppers want the ability to customize their cakes and sandwiches, as well as have the convenience of ordering in advance whether a special weekend event or weekday dinner.
Another common struggle for grocers is how to effectively manage custom food service orders;
- How do you fulfill an order assembled from multiple departments?
- Each store is different; can you configure your offering specific to each location?
- Can menu options be managed/edited in real time if there are no more pickles?
Join industry veteran and former VP of Marketing at United Supermarkets, Randy Crimmins, to discover how your grocery chain can raise the bar with mobile order ahead!