Harris Teeter Rolls Out Ringtones

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Harris Teeter Rolls Out Ringtones

02/10/2010
Shoppers who really love Harris Teeter can now take a unique little reminder of their favorite grocer with them wherever they go: the company is offering free ringtones based on its “My Harris Teeter” advertising jingle.

According to its Facebook page, the Matthews, N.C.-based supermarket operator has 10 versions of the tune available, six vocal and four instrumental. Customers can access the ringtones at http://api.myxer.com/artist/26708378/.

According to company spokeswoman Catherine Reuhl, “The ringtones are another, fun way for Harris Teeter to interact with customers.” The chain additionally runs contests encouraging shoppers to come up with their own versions of the jingle.