Guest Viewpoints

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Guest Viewpoints

A collection of featured Guest Viewpoints.

Their importance in consumers' decision-making raises serious considerations for marketers

Demo demands snacks that marry nutritional value, convenience, appealing textures, powerhouse flavors

Online players can take advantage of rapidly growing, highly profitable space

Trade org needs to grapple with empowered consumers

Any solutions must consider economic impact on grocers

Cashierless stores, futuristic experience can make big impact, but ...

Retailers, RDs break down barriers to boost seafood sales

Aldi extends price leadership to digital, but Walmart still must be watched

Improved targeting has moved from “nice to have” to “must have”

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