Gold'n Plump Poultry Goes Public with New GNP Name

St. Cloud, Minn.-based Gold'n Plump Poultry has gone public with a new name, GNP Company. The poultry supplier is also celebrating several recent milestones that it says are forging a path for a more sustainable future.

First off, the company's Just BARE brand is the first U.S. poultry brand to be Carbon Trust certified. Consumers will now see a new carbon footprint reduction logo on every package they purchase.

GNP's second major milestone is the completion of a multiyear, $110 million expansion of its fully integrated operation in Arcadia, Wis.

Last but not least, the company has achieved Safe Quality Foods 2000 Level 2 certification at all three of its processing plants. 

"This achievement took tremendous effort and emphasis company-wide," said Ann Voigt, food safety systems manager, CQA. "By working collaboratively, we were able to determine how all of our facilities can work together better, to define the best ways of doing things and create consistency from plant to plant -- all critical to producing safe quality food."

GNP recently released its 2010 Farm to Fork Report, recapping these and other achievements and learnings from the past year.

"We're striving to provide a transparent view of what we've done and plan to do as a company," said company CEO Michael Helgeson. "It's also a look forward at what issues we see that will challenge us as a company and a nation."

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