Gold'n Plump Challenge as Good as Gold

The Gold'n Plump chicken brand encourages consumers to participate in the Gold'n Chicken Challenge through Nov. 10 for a chance to win a variety of prizes including $5,000 in real gold.

Specially marked packages of Gold'n Plump chicken feature a promotional code that will provide one entry into the grand-prize drawing and one credit for an instant win game.

Gold'n Plump will award 30 instant win prizes each week throughout the contest period, including 16GB Wi-Fi Apple iPads, 32GB iPod Touches, Symphony Eco-Friendly 8-piece Cooking Sets, Cuisinart Slow Cookers, and gift cards valued at $50 or $25. The grand-prize winner of $5,000 in real gold will be drawn randomly on or around Nov. 19.

Shoppers are encouraged to select their favorite Gold’n Plump product with the Gold’n Chicken Challenge on-pack sticker. Consumers must register at the Gold’n Chicken Challenge website to play. Once there, they can earn more opportunities to win instantly by participating in “Chickenality” quizzes, answering simple polls, and completing their registration information.

“We’re excited about the interactive online features of the Gold’n Chicken Challenge promotion, said Rory Bidinger, brand advocacy and marketing manager for Gold’n Plump, a brand of St. Cloud, Minn.-based GNP Company. “We wanted to give consumers a fun way to redeem promotional codes while offering a host of family-friendly activities on the promotional website.  And everyone is a winner, because all participants will save money with the on-pack coupon.”

The GNP Company is a family-owned provider of chicken products to retail, deli and foodservice customers throughout the country under both the Gold’n Plump and Just Bare brands.