GMA/FPA Fortifies Communications Leadership

WASHINGTON -- The Grocery Manufacturers/Food Products Association here has added new firepower to its communications and marketing abilities by appointing Sean McBride v.p. of communications and Scott Openshaw director of communications.

Before joining GMA/FPA, McBride served was communications consultant to several private and not-for-profit organizations, among them the GMA and Porter Novelli public relations. He earlier served as v.p. of communications for the U.S. Chamber of Commerce Institute for Legal Reform and director of communications for the American Beverage Association, as well as working for several political candidates, including Sen. Kay Bailey Hutchison, R-Texas, and President George H.W. Bush.

Openshaw's most recent position was director of communications for the Office of Tourism, Trade, and Economic Development within the Executive Office of Gov. Jeb Bush, R-Fla. Previously, he held communications, sales, and marketing positions with Nationwide, UBS, and SkyTel.

Said FPA president and c.e.o. and GMA/FPA president and c.e.o.-elect, Cal Dooley, in a statement: "I look forward to working with [McBride and Openshaw] to expand the association's already strong communications, media relations and marketing platform to better serve our members."
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