Food Lion Launches MVP Free Grocery Giveaway

Through July 29, Food Lion is giving one customer per day at each of its participating stores the chance to win up to $100 in free groceries during its MVP Free Grocery Giveaway, with one grand-prize winner to receive a year's supply of free groceries.

The promotion at the Salisbury, N.C.-based chain also grants more than 15,000 winning customers immediate savings of up to $100, not to exceed their grocery bills, at checkout. Additionally, all shoppers who take part are automatically entered into the drawing for the grand prize.

To enter, customers must purchase any five participating items in one transaction and scan their MVP cards at checkout. Participating items are clearly tagged on store shelves and also listed in a booklet available in the stores.

There's no purchase necessary, and the official rules and participating locations can be viewed on Food Lion's website.

A company of Delhaize America, the U.S. division of Brussels-based Delhaize Group, Food Lion has more than 1,100 stores in 10 Southeastern and Mid-Atlantic states, and employs more than 63,000 associates.