Gets Cooking

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Open Menu Gets Cooking

04/11/2012, the online consumer information portal for Tyson products for grocery deli departments, has recently expanded to include a "Let's Get Cooking" section which features a deli meal blog, kitchen know-how articles and seasonal party planning ideas.

Deli meal blogger host Lisa provides reviews of user-submitted recipes, while kitchen know-how articles provide information on everything from kitchen tools and gadgets to useful product information and even easy cooking techniques. The party planning section, meanwhile, is a resource for menu and decorating ideas for seasonal parties as well as holidays and events.

The new section also features informative videos with Lisa presenting ideas, tips, tricks, and techniques for the average home cook. New videos will be added on a regular basis, teaching consumers how they can use Tyson products from the deli to make their lives easier.

"These short videos are created to help consumers learn fun and simple ways to get more out of their time in the kitchen," notes Sally Ashcraft, brand manager, Tyson Deli Division. "Lisa has some great kitchen tips, and we think consumers will enjoy trying out her methods."