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04/13/2011

Crunching With Disney

Fresh sliced-apple industry leader Crunch Pak has joined forces with Burbank, Calif.-based Disney Consumer Products (DCP) to introduce a line of fresh sliced-apple products featuring popular Disney characters such as Phineas and Ferb. Previously sold under the Disney Garden brand and sporting Disney•Pixar “Toy Story” characters, the new line is Disney’s first co-branded produce item. The new line’s packaging updates the stylized green leaf bearing the Disney logo, places nutritional information on the front and adds the “Disney Magic of Healthy Living” logo. Additionally, Cashmere, Wash.-based Crunch Pak continues to produce its FOODLES line, which offers an assortment of healthy snack options such as apples, grapes, cheese and pretzels in Mickey Mouse-shaped packaging that features the famous rodent and his friends. For more information, visit www.crunchpak.com.

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