Crest Foods Bows Upscale Market in South Oklahoma City

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Crest Foods Bows Upscale Market in South Oklahoma City

Crest Foods opened a new 95,000-square-foot Fresh Market concept store this week in South Oklahoma City, featuring a drive-through pharmacy, a Bank of Oklahoma branch, a wellness clinic, a sushi bar, a fresh floral department, and a full line of premium all-natural beef.

Bruce Harroz, president of the Edmond, Okla.-based grocer, said he and his team extensively researched top grocery store trends around the country before deciding which amenities to incorporate into the company’s latest concept store, whose more up-market look will belie its “rock-bottom prices.”

A variety of murals and colorful signage is prominently featured throughout the new store’s interior, including a black-and-white photo of Harroz’s father, company founder Nick Harroz Jr., at his first store — Nick’s Brett Drive Grocery, opened in 1946 — inside the front entrance, and a huge sculpture of him in front of the store.

The seventh Crest Foods store in the Oklahoma City metro area, Crest Fresh Market will employ about 300 people.