Coke Selling Caribou Iced Coffee at Retail
ATLANTA -- Coca-Cola North America (CCNA) said yesterday that it's joining forces with Minneapolis-based Caribou Coffee in a national launch of a new line of premium ready-to-drink iced coffees. The launch kicks off this month in Midwest and Southeast cities.
Caribou Coffee claims to be the second-largest specialty coffee company in the United States, with 480 coffeehouses, including 39 licensed locations.
Caribou Iced Coffee will be available in three flavors -- Regular, Espresso, and Vanilla -- and will be packaged in a 12-ounce reclosable Alumi-Tek aluminum bottle from Ball Corp. The suggested retail price will be at parity with the category in leading convenience stores and other retail outlets initially in Minneapolis; Chicago; Atlanta; Cincinnati; Columbus, Ohio; Detroit; and Kansas City, and will be available in Caribou Coffee retail outlets in coming months, the companies said.
The Caribou Iced Coffee launch will be support
Caribou Coffee claims to be the second-largest specialty coffee company in the United States, with 480 coffeehouses, including 39 licensed locations.
Caribou Iced Coffee will be available in three flavors -- Regular, Espresso, and Vanilla -- and will be packaged in a 12-ounce reclosable Alumi-Tek aluminum bottle from Ball Corp. The suggested retail price will be at parity with the category in leading convenience stores and other retail outlets initially in Minneapolis; Chicago; Atlanta; Cincinnati; Columbus, Ohio; Detroit; and Kansas City, and will be available in Caribou Coffee retail outlets in coming months, the companies said.
The Caribou Iced Coffee launch will be support