Charlotte Beers to Speak at AWMA Marketplace & Solutions Expo

Charlotte Beers, former Undersecretary of State of Public Diplomacy and Public Affairs, will speak at the Women’s Leadership Breakfast during the American Wholesale Marketers Association (AWMA) Marketplace & Solutions Expo, which will be held Feb. 24-25, 2015 in Las Vegas. The breakfast will be held Thursday, Feb. 26 from 7:30 – 8:30 a.m.

Beers was featured on the cover of Fortune and Business Week magazines as one of the most powerful women in the country. She has been named the “most powerful woman in advertising” and is known as the “queen of Madison Avenue.” Beers also is the author of the book “I’d Rather Be in Charge.”

Now serving on the board of Martha Stewart Living Omnimedia, Beers conducts seminars in the United States and Europe that give women the tools to take charge, find pride and power at work, and to never miss a chance to lead in their respective industries. She began her career in advertising at J. Walter Thompson Advertising, then became CEO of Tatham-Laird before being named Chairman/CEO of Ogilvy & Mather Worldwide, where she increased billings by $2 million in her five-year tenure.

While serving as Undersecretary under Secretary of State Colin Powell, she was charged with bringing Brand America to other parts of the world, specifically the Middle East. She was awarded the Distinguished Service Medal, the State Department’s highest honor for her work.

The AWMA Marketplace & Solutions Expo is dedicated to the convenience store distribution channel, where buyers representing 150,000 stores come for new products, learn about the latest industry trends and make purchasing decisions. For more information about the show, visit www.awmamarketplace.com.