Cellfire Extends Digital Offer Network

Cellfire Inc. has widened its Digital Offer Network by teaming with D’Agostino, Marsh and Harps grocery stores, providing digital coupons to a new geographic set of customers, including the Big Apple itself. Cellfire coupons will be accessible for all 17 D’Agostino stores in New York, 97 Marsh-affiliated stores in Indiana and Ohio, and 64 Harps stores in Arkansas, Oklahoma and Missouri.

“Manhattan is one of the last frontiers in mobile grocery coupons, and our partnership with D’Agostino enables us to reach the largest group of customers in the country,” noted Robert Drescher, CEO of San Jose, Calif.-based Cellfire. “These regional expansions broaden the reach of brands to even more consumers through the most robust network of partners in this market.”

The network provides enables retailers and brands with an interactive, targeted and secure solution to reach and engage customers anytime, anywhere with their device of choice. Employing a range of touchpoints, users can connect with more consumers via the Web, mobile, social networks, television and in-store, thereby influencing consumer behavior at every phase of the shopping experience:

With the largest footprint for digital grocery coupons, Cellfire simplifies execution and serves as a single partner to implement offers uniformly across all digital experiences, providing content control, offering in-depth reporting and reaching the largest network of grocery store websites, along with Cellfire-powered sites and mobile applications. The vendor also boasts the largest redemption network of grocers in the United States, supporting more than 5,500 grocery stores across the country.