Bi-Lo Introduces Shopper-Friendly E-Coupon Program

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Bi-Lo Introduces Shopper-Friendly E-Coupon Program

07/25/2011

This Wednesday Bi-Lo will begin offering its customers exclusive e-coupons, which can be loaded directly onto their My Bi-Lo Bonuscard for redemption in stores without the hassle of sifting through the daily paper and cutting out coupons.

“With everyone watching their wallets these days, we’re offerig BI-LO customers another accessible way to keep more of their money in their pockets,” said Kip Faulhaber, VP of advertising, marketing and sales at Bi-Lo. “The new e-coupons program is easy to use and will save customers time with the discounted offers on everyday products.”

To use the e-coupons, shoppers log on to their bi-lo.com account and click on the Ways to Save link, then click on the digital coupon button to browse the e-coupons. Next they select the coupons of interest, which are automatically loaded on to their loyalty card. Coupons can be viewed – complete with descriptions of each item and valid dates – and printed for added convenience.

In addition to offering thousands of dollars in savings through e-coupons, customers can use bi-lo.com to learn about the fuelperks! Rewards they’ve earned to-date, other ways of saving via their loyalty cards, create personalized shopping lists, and search for recipes, meal deals and other weekly promotions.

Mauldin, S.C.-based Bi-Lo operates 207 supermarkets in North Carolina, South Carolina, Georgia and Tennessee, employing approximately 15,100 people.