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A&P Launches Online Printable Coupons

The Great Atlantic & Pacific Tea Co., Inc. yesterday launched an online coupon gallery available via its banner Web sites through a partnership with Mountain view, Calif.-based electronic coupon solutions vendor Coupons.com, Inc.

To obtain the coupons, users log on to the site, browse the coupon galleries and click on the “clip” button to print their desired coupons. Each gallery features hundreds of dollars of savings across every department.

“Today’s value-conscious consumer is looking for more savings, and we are dedicated to helping them with our variety of in-store programs and now the launch of our dynamic new printable coupon initiative,” said Jennifer MacLeod, SVP, marketing and communications at Montvale, N.J.-based A&P. “Shoppers will find significant savings in our coupon galleries, which have been developed to provide our customers with hundreds of dollars worth of savings on the products they buy most throughout our stores.”

A&P operates 435 stores in eight states and the District of Columbia under the banners of A&P, Waldbaum's, Pathmark, Best Cellars, The Food Emporium, Super Foodmart, SuperFresh and Food Basics.
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