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Almond Board of California Lowers Calorie Count and Raises the Bar in Contest

MODESTO, Calif. - The Almond Board of California here has issued its fifth annual almond innovations challenge to food science and culinology university students: create an indulgent almond treat that contains a maximum of 200 calories.

The contest pits student teams of budding product developers against one another in a race to create a new product concept that best fits the Almond Board's exacting criteria. The Gold prize winning team will split $5,000 in cash and sending a representative to showcase and sample their product concept at the Institute of Food Technologists' (IFT) 2007 Food Expo. Silver ($3,000) and Bronze ($2,000) prizes will also be awarded.

By offering food science and culinology students an opportunity to test their product development capabilities, the Almond Board of California seeks to generate imaginative but practical almond-based solutions to important consumer food trends.

This year's product category selection aims to satisfy the public's documented and ongoing demand for "guiltless indulgence." Starting with almonds, in any form, as an integral part of the formulation, contest rules limit calories per serving to 200 and require at least one nutrition statement that accords with Food and Drug Administration guidelines.

For more information about the fifth annual Almond Innovations Contest, or to download contest rules and an entry form, visit www.AlmondsAreIn.com/studentcontest.
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