Albertsons Launches Road Trip Video Contest

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Albertsons Launches Road Trip Video Contest


Albertsons Market has launched a month long contest asking customers to share their “Best Road Trip. Ever!” through photos, videos and essays on Albertsons Markets’ Facebook Fan Page for the chance to win a new car.

Each time a customer submits an entry, “miles” are added to the campaign road trip. As more “miles” are accumulated the value of the car increases. The “Best Road Trip. Ever!” campaign begins with a Fordand works its way up through the Ford model line.

On September 1st, the public will begin voting for their favorite entries in each of three categories: pictures, videos, and essays. At the end of the voting period the top five entries in each category will be the finalists from which Albertsons Market will select one winner!

“Everyone loves to tell a story and it just so happens that we truly love to listen, said Karl Meinhardt, VP of social and digital marketing for Albertsons Market. “In return, we are rewarding our customers with the chance to win a brand new car,"

The contest is currently underway and ends at 11:59 p.m. MDT on Friday, August 31, 2012.

Albertsons Marketoperates stores in Arizona, Arkansas, Colorado, Florida, Louisiana, New Mexico, and Texas.