Alberto VO5 Salon Series

Alberto VO5, a brand of Stamford, Conn.-based High Ridge Brands, is introducing the Salon Series line of shampoos, conditioners, styling and treatment products that tap the power of 11 revitalizing oils to hydrate, nourish and restore hair’s body and shine. Created from 100 percent natural oils, the salon-quality products penetrate hair from roots to ends, working in tandem with VO5’s proprietary five-vitamin formula. The line consists of four shampoos and conditioners that address nearly all hair care needs, along with three moisturizing treatments and four styling products (hairsprays, mousse and gel). Available at retail in February, the items carry an SRP of $2.49.