Acosta Names Mark Chaffin CIO

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Acosta Names Mark Chaffin CIO

JACKSONVILLE, Fla. -- Full-service sales and marketing agency Acosta Sales and Marketing Co. hired Mark Chaffin as c.i.o., responsible for all information technology operations of the organization and a. member of the executive team reporting directly to president and c.o.o. Robert Hill. He replaces retiring c.i.o. Chuck Wyckoff.

"While working with Acosta [as a technology solutions provider], Mark gained exceptional knowledge about the company's systems, technology infrastructure, and information needs of the business," said Hill. "He brings an excellent combination of technical expertise and business experience to this position."

In 2005 Chaffin co-founded Florida Technology, a Jacksonville, Fla.-based technology consulting firm focused on business intelligence and application development, and served as its managing partner. Prior to this, he was the North American business intelligence practice director for Seattle-based Avanade. While with Avanade and Florida Technology, Chaffin worked with Acosta over the past four years developing the company's OutlookSoft budgeting and planning solution, enterprise data warehouse and various other IT initiatives.

Earlier in his career, Chaffin served as the business intelligence practice director for Encore Development, also in Jacksonville.

Acosta provides outsourced sales, merchandising, marketing, and promotional services to manufacturers in the consumer packaged goods (CPG) industry throughout the United States and Canada.